COURSE

Bachelor of Arts

in MUSIC BUSINESS

(International Program)

Modified Curriculum 2019

Total Credits:  143 Credits

     1. General Education Courses            34 Credits 
     2. Core Courses     33 Credits
     3. Major Required Courses 37 Credits
     4. Concentration Courses         18 Credits
     5. Major Elective Courses        15 Credits
     6. Free Elective Courses             6 Credits    

           

1. General Education Courses (34 Credits)

Language Courses 15 Credits

BG 1001 English I 3 (2-3-6)
BG 1002 English II 3 (2-3-6)
BG 2000 English III 3 (2-3-6)
BG 2001 English IV 3 (2-3-6)
GE 1403 Communication in Thai 3 (3-0-6)
or GE 1405 Thai Language and Culture 3 (3-0-6)
or GE 1408 Thai Usage 3 (3-0-6)

Social Science Courses 7 Credits

GE 1204 Physical Education 1 (1-0-2)
GE 2202 Ethics 3 (3-0-6)
GE 2206 Personality Development 3 (3-0-6)

Humanities Courses 6 Credits

GE 2103  Arts of Reasoning 3 (3-0-6)
MGT 2404 Managerial Psychology 3 (3-0-6)

Science and Mathematics Courses 6 Credits           

GE 2303

MA 1200

Building Brilliant Brain

Mathematics for Business

3 (3-0-6)

3 (3-0-6)

2. Core Courses (33 Credits)

ECO 2200 Introduction to Economics 3 (3-0-6)
MB 1231 History and Literature of Music 3 (3-0-6)
MB 2131

MB 2431

MB 2531

Basic Songwriting

Music Technology

Music Business

2 (2-0-4)

2 (2-0-4)

3 (3-0-6)

MB 2532 Music Industry 3 (3-0-6)
MB 3512 Legal Aspects of Music Business 3 (3-0-6)
MGT 1101 Introduction to Business 3 (3-0-6)
MKT 2280 Principles of Marketing 3 (3-0-6)
MU 0111 Ear Training I 1 (0-2-1)
MU 0112 Ear Training II 1 (0-2-1)
MU 1151 Theory of Music I 3 (3-0-6)
MU 1152 Theory of Music II 3 (3-0-6)
MU 7101-8 Concert Attendance I-VIII Non-credit

3. Major Required Courses (37 Credits)

MA 0620

MS 1311

MS 1312

MS 2311

MS 2312

MA 2501

MB 2432

MB 2433

MB 3231

MB 3431

MB 3432

MB 3539

MB 4545

MB 4544

 

MB 4537

MB 4531

MB 4532

MU 2332

Music Ensemble

Musical Skills I

Musical Skills II

Musical Skills III

Musical Skills IV

Chorus I

Visual Media for Music Business

Computer Applications for Musician

Music Genre Studies

Basic Audio Recording

Song Demo Production

Methodology and Research Writing

Internship in Music Industry

Careers and Professions in Music Business

Music Business Seminar

Senior Project I

Senior Project II

Keyboard Skill

1 (0-2-1)

2 (1-2-3)

2 (1-2-3)

2 (1-2-3)

2 (1-2-3)

1 (0-2-1)

2 (1-2-3)

3 (1-4-4)

3 (3-0-6)

2 (1-2-3)

2 (1-2-3)

3 (3-0-6)

0 (240 hrs.)

2 (2-0-4)

 

3 (3-0-6)

3 (0-9-0)

3 (0-9-0)

1 (0-2-1)

4. Concentration Courses (18 Credits)

MB 3136 Advanced Songwriting I 3 (2-2-5)
MB 3138 Arranging for Commercial Music 3 (2-2-5)
MB 3434 Music Production Analysis 3 (2-3-4)
MB 4433 Mixing and Mastering 3 (2-3-4)
MB 4440 Advanced Audio Recording 3 (2-3-4)
MB 4441 Music Production Skills 3 (1-4-4)
MB 3136 Advanced Songwriting I (Lyrics) 3 (2-2-5)
MB 3137 Advanced Songwriting II (Melody) 3 (2-2-5)
MB 3138 Arranging for Commercial Music 3 (3-2-5)
MB 3139 Commercial Music for Film, TV, and Games 3 (2-2-5)
MB 3540 Digital Music Marketing 3 (3-0-6)
MB 4131 Theory for Jazz and Popular Music 3 (3-0-6)
MB 3540 Digital Music Marketing 3 (3-0-6)
MB 3541 Online Social Media for Music Business 3 (3-0-6)
MB 4441 Music Production Skills 3 (1-4-4)
MB 4534 Music Industry Simulation 3 (2-2-5)
MB 4535 Digital Creativity in Music Promotion 3 (3-0-6)
MB 4540 Music Business Data Analysis 3 (3-0-6)
MKT 3102 Integrated Marketing Communications 3 (3-0-6)
MKT 3525 Sales Management 3 (3-0-6)
MKT 3530 Consumer Behavior 3 (3-0-6)
MKT 3837 Service and Customer Relationship Management 3 (3-0-6)
MKT 4730 Marketing Management 3 (3-0-6)
MKT 4809 Marketing for Services 3 (3-0-6)
MGT 3901 Organization Theory 3 (3-0-6)
MGT 3903 Leadership 3 (3-0-6)
MGT 3917 Innovation and Change Management 3 (3-0-6)
MGT 3923 Strategic Human Resources Management 3 (3-0-6)
MGT 3942 Organizational Behavior 3 (3-0-6)
MGT 4916 Negotiation Strategy 3 (3-0-6)

Minor Required Courses                                             12 Credits

EN 2230 Listening and Speaking 3 (3-0-6)
EN 3212 Communicative Writing Skill Development 3 (3-0-6)
EN 3213 Business Communication in English 3 (3-0-6)
EN 4232 Business Conversation 3 (3-0-6)

Minor Elective Courses                                                  6 Credits

Students can take any course from the Department of Business English

upon completion of the prerequisites (if  any).

Minor Required Courses                                             12 Credits

FR 1500 Introduction to French 3 (3-2-7)
FR 1501 French I 3 (3-2-7)
FR 2501 French II 3 (3-2-7)
FR 2502 French III 3 (3-2-7)

Minor Elective Courses                                                  6 Credits

Students can take any course from the Department of Business French

upon completion of the prerequisites (if  any).

Minor Required Courses                                               12 Credits

CN 1400 Introduction to Chinese 3 (3-0-6)
CN 1401 Chinese I 3 (3-0-6)
CN 2401 Chinese II 3 (3-0-6)
CN 2402 Chinese III 3 (3-0-6)

Minor Elective Courses                                                  6 Credits

Students can take any course from the Department of Business Chinese

upon completion of the prerequisites (if  any).

Minor Required Courses                                               12 Credits

JA 1700 Introduction to Japanese 3 (3-0-6)
JA 1701 Japanese I 3 (3-0-6)
JA 2701 Japanese II 3 (3-0-6)
JA 2702 Japanese III 3 (3-0-6)

Minor Elective Courses                                                  6 Credits

Students can take any course from the Department of Business Japanese

upon completion of the prerequisites (if  any).

5. Major Elective Courses (15 Credits)

EN 3289

MA 2502

MA 2503

MA 2504

MS 3311

MS 3312

MB 3133

MB 3134

MB 3135

MB 3434

MB 3435

MB 3436

MB 3437

MB 3438

MB 3439

MB 3534

MB 3535

MB 3536

MB 3537

MB 3538

MB 4132

MB 4136

MB 4431

MB 4435

MB 4436

MB 4437

MB 4438

MB 4439

MB 4512

English for Music Business

Chorus II

Chorus III

Chorus IV

Musical Skills V

Musical Skills VI

Commercial Songwriting

Jingle Writing

Jazz Songwriting

Critical Listening

Electronic Music Production

Digital DJ

Virtual Band in Globalization Era

Music Notation Software

Music Video Production

Music Management

Music Licensing

Viral Music Marketing

Music Career Exposure

History of Music Industry in Thailand

Harmony Writing

Advanced Jazz Songwriting

Sound Design

Pro Tools

Logic

Cubase

Drum Beat Programming

Computer Graphic for Musician

Music in Film Industry

3 (3-0-6)

1 (0-2-1)

1 (0-2-1)

1 (0-2-1)

2 (1-2-3)

2 (1-2-3)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (2-3-4)

2 (1-2-3)

2 (1-2-3)

2 (1-2-3)

1 (0-2-1)

3 (1-2-3)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (2-2-5)

3 (3-0-6)

3 (1-4-4)

2 (1-2-3)

2 (1-2-3)

2 (1-2-3)

2 (1-2-3)

3 (1-4-4)

3 (3-0-6)

MB 4533

MB 4539

MC 2511

MC 2512

MC 3241

MC 3351

MC 3513

MC 3514

MC 4750

MGT 3922

MGT 3924

MKT 3627

MKT 3628

MKT 3629

MKT 3823

MKT 4725

MKT 4726

MKT 4806

MU 2151

MU 2152

MU 2153

MU 2154

MU 2211

MU 2222

MU 3121

MU 3731

MU 4103

MU 4112

MU 4223

Digital Music Publishing

Music Cognition

Vocal Diction I

Vocal Diction II

Vocal Literature

Conducting

Vocal Diction III

Vocal Diction IV

Music Pedagogy

Introduction to New Venture

Human Resources Development

Sales Promotion

Public Relations

Pricing Strategy and Decision

Marketing Channel Strategy

Competitive Analysis and Strategy

Advertising and Creative Strategies

Product and Brand Management

Orchestration I

Orchestration II

Theory of Music III

Theory of Music IV

History of Thai Music

Popular Song Literature

Composition

Introduction to Music Education

Form and Analysis

Arranging

Music in Human Life

3 (3-0-6)

3 (3-0-6)

1 (1-0-2)

1 (1-0-2)

3 (3-0-6)

2 (1-2-3)

1 (1-0-2)

1 (1-0-2)

2 (2-0-4)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

2 (2-0-4)

2 (2-0-4)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

3 (3-0-6)

6. Free Elective Courses (6 Credits)

Students can take free elective courses of 6 credits from any faculty at Assumption University upon completion of the prerequisites (if any).

MB 2433 Computer Applications for Musician 3 (1-4-4)
MB 2531 Music Business 3 (3-0-6)
MB 2532 Music Industry 3 (3-0-6)
MB 3512 Legal Aspects in Music Business 3 (3-0-6)
MS 1301 Musical Skills I 2 (1-2-3)
MS 1302 Musical Skills II 2 (1-2-3)
MS 2301 Musical Skills III 2 (1-2-3)

**Subjects suggested for non-music major-students taking as FREE ELECTIVE COURSES

MB 2433 Computer Applications for Musician 3 (1-4-4)
MB 2531 Music Business 3 (3-0-6)
MB 2532 Music Industry 3 (3-0-6)
MB 1131 Pop Songwriting 3 (3-0-6)
MB 2432 Visual Media for Music Business 2 (1-2-3)
MB 3512 Legal Aspects in Music Business 3 (3-0-6)
MB 3231 Music Genre Studies 3 (3-0-6)
MS 1300 Introduction to Musical Skills 1 (0-1-2)
MS 1301 Musical Skills I 2 (1-2-3)

STUDY PLAN

First Semester

Course Code Course Title Credits
BG 1001

BG 14031

English I

Ethics Seminar I

3 (2-3-6)

Non-credit

MA 1200 Mathematics for Business 3 (3-0-6)
GE 1204 Physical Education 1 (1-0-2)
 

Or

 

GE 1403

GE 1405

GE 1408

Communication in Thai

Thai Language and Culture

Thai Usage

 

3 (3-0-6)

 

GE 2103 Art of Reasoning 3 (3-0-6)
MA 1311 Musical Skills I 2 (1-2-3)
MU 0111 Ear Training I 1 (0-2-1)
MU 1151 Theory of Music I 3 (3-0-6)
MU 7101 Concert Attendance I Non-credit
  Total 19 (16-7-36)

Second Semester

Course Code Course Title Credits
BG 1002

BG 14032

English II

Ethics Seminar II

3 (2-3-6)

Non-credit

GE 2303 Building Brilliant Brain 3 (3-0-6)
MA 1312

MA 2501

MGT 1101

Musical Skills II

Chorus I

Introduction to Business

2 (1-2-3)

1 (0-2-1)

3 (3-0-6)

MU 0112 Ear Training II 1 (0-2-1)
MU 1152

MB 1231

Theory of Music II

History and Literature of Music

3 (3-0-6)

3 (3-0-6)

MU 7102 Concert Attendance II Non-credit
Total 19 (15-9-35)

First Semester

Course Code Course Title Credits
BG 2000

BG 14033

English III

Ethics Seminar III

3 (2-3-6)

Non-credit

ECO 2200 Introduction to Economics 3 (3-0-6)
MA 2311 Musical Skills III 2 (1-2-3)
MB 2131

MB 2431

MB 2531

Basic Songwriting

Music Technology

Music Business

2 (2-0-4)

2 (2-0-4)

3 (3-0-6)

GE 2206

MU 2332

Personality Development

Keyboard Skill

3 (3-0-6)

1 (0-2-1)

MU 7103 Concert Attendance III Non-credit
Total 19 (16-7-36)

Second Semester

Course Code Course Title Credits
BG 2001

BG 14034

English IV

Ethics Seminar IV

3 (2-3-6)

Non-credit

MA 2312 Musical Skills IV 2 (1-2-3)
MB 2432

MB 2433

Visual Media for Music Business

Computer Applications for Musician

2 (1-2-3)

3 (1-4-4)

MB 2532 Music Industry 3 (3-0-6)
MGT 2404 Managerial Psychology 3 (3-0-6)
MKT 2280 Principles of Marketing 3 (3-0-6)
MU 7104 Concert Attendance IV Non-credit
Total 19 (14-11-34)

First Semester

Course Code Course Title Credits
BG 14035

MA 0620

MB 3231

MB 3431

Ethics Seminar V

Ensemble

Music Genre Studies

Basic Audio Recording

Non-credit

1 (0-2-1)

3 (3-0-6)

2 (1-2-3)

MB 3512

MB 3539

Legal Aspects of Music Business

Methodology and Research  Writing

3 (3-0-6)

3 (3-0-6)

MU 7105 Concert Attendance V Non-credit
One Major Elective Course 3 (3-0-6)
One Minor Course 3 (3-0-6)
Total 18 (16-4-34)

Second Semester

Course Code Course Title Credits
BG 14036

GE 2202

Ethics Seminar VI

Ethics

Non-credit

3 (3-0-6)

MB 3432

MB 4544

 

Song Demo Production

Careers and Professions in Music Business

2 (1-2-3)

2 (2-0-4)

 

MB 4537 Music Business Seminar 3 (3-0-6)
MU 7106 Concert Attendance VI Non-credit
Two Major Elective Courses 6 (6-0-12)
One Minor Course 3 (3-0-6)
Total 19 (18-2-37)

Summer Session

Course Code Course Title   Credits
MB 4545 Internship in Music Industry 0 (240 hours)
  Total 0 (240 hours)

First Semester

Course Code Course Title Credits
BG 14037

MB 4531

Ethics Seminar VII

Senior Project I

Non-credit

3 (0-9-0)

MU 7107 Concert Attendance VII Non-credit
One Major Elective Course  3 (3-0-6)
Two Minor Courses  6 (6-0-12)
One Free Elective Course 3 (3-0-6)
Total 15 (12-9-24)

Second Semester

Course Code Course Title Credits
BG 14038

MB 4532

Ethics Seminar VIII

Senior Project II

Non-credit

3 (0-9-0)

MU 7108 Concert Attendance VIII

One Major Elective Course

Non-credit

3 (3-0-6)

Two Minor Courses 6 (6-0-12)
One Free Elective Course 3 (3-0-6)
Total 15 (12-9-24)